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    Why is PH so important?

    You probably wonder why your hair stylist asks you, “Are you using a professional hair care product at home?” And you think to yourself, shampoo is shampoo. NOT.  Well it all comes down to where the PH levels (potential hydrogen) of shampoo and conditioner fall on the scale from 0-14. If we understand that 7 is in the middle then we should also understand that our hair will be in optimum condition in that area of the scale. Here is some interesting info on th....Read More